Stay in the loop with e-coco!

We're e-coco, and this is where we dive into the exciting world of content strategy and sustainability. It all began with a passion for content and a deep love for our planet. We've been sharing insights, exploring new horizons, and sparking conversations.

Interested in something you see and want to say something? Our founder, Arletta Gromek (who writes most of these articles!), is always excited to exchange ideas.

The Conscious Content Blog

Content Strategy, Marketing Strategy Arletta Gromek Content Strategy, Marketing Strategy Arletta Gromek

Black Friday is Over: But Your Holiday Campaign Shouldn't Be (More Content Strategies to Finish the Holiday Strong!)

Maximize Your Eco-Friendly Brand's Post-Holiday Strategy: Seize the Opportunity Beyond Black Friday & Cyber Monday. Showcase remaining sustainable products, suggest eco-gift ideas for last-minute shoppers, and provide eco-return guides. Engage audiences with eco-friendly New Year's tips and optimize digital experiences for a green shopping journey.

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Content Strategy, Marketing Strategy Arletta Gromek Content Strategy, Marketing Strategy Arletta Gromek

10 Last-Minute Black Friday Campaigns & Content Pieces to Create Right Now

Ready, Set, Go: 10 Last-Minute Black Friday Campaigns for Your Eco-Friendly Brand. From flash sales to exclusive email offers, social media giveaways, and limited-edition launches, these rapid-deployment ideas can boost your Black Friday marketing strategy. Don't miss out; implement these today and make this Black Friday a game-changer for your eco-conscious brand!

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Content Strategy, Marketing Strategy Arletta Gromek Content Strategy, Marketing Strategy Arletta Gromek

5 Must-Have Holiday Marketing Pieces for 2023

Embrace the holiday season with compelling social media designs! Discover 5 key content pieces ideal for eco-friendly brands, perfect for engaging your audience during the festive season. Crafted to blend festive cheer with sustainability, these design strategies empower B2C companies in resonating with like-minded consumers. Elevate your brand's online presence today!

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Green and Tailored: How Personalization is Revolutionizing Eco-Retailing

Unlock the power of personalization in e-commerce as summer transitions to the holiday season. Learn why major players are investing in tailored shopping experiences and how eco-conscious brands can leverage this trend. Explore strategies to connect with your audience through storytelling, recommendation engines, and engaging content, all while navigating the challenges of the green landscape. Start early, plant the seeds of personalized content, and make this holiday season the most sustainable one yet for your eco-brand.

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